Maruto, having wrote enough galgame to understand the heroines, wrote a character that is exactly the opposite of the cliche. If one reads enough typical visual novels, one will come to expect certain things from a typical heroine, usually in a way that best appeases the readers, who are presumably 30yo, male, living in his mother's basement. There is one thing that Saekano does that set it apart from other novels, that is, by giving 'realistic high school girl character traits' to its main heroine, Megumi. If this is as far as it go, though, Saekano wouldn't be anything special. The memes are presented in a light way that would provide mirth to those who understood it but would not overwhelm if the readers don't get it.

The story often 'meme' well-known works in ACGN industry, especially Maruto's own works. The characters, most of them 'otakus', are frequently aware of their own predicament as they get into a 'cliched situation', and make fun of themselves using sarcasm. While the set up is nothing new, Saekano is aware of its own cliches, and often play it to its advantage. cousin character, and a couple more characters to fill in the cliches. It has Kasumigaoka on the senpai role, Eriri on the osananajimi role, Mizuhara as the Its character cast is set up with the classic harem formula. If the description so far sounds like a typical school life harem series, it is because Saekano never denies itself as such. The readers follow the protagonist Tomoya Aki and his doujin circle (harem), as they try to find success in making a visual novel that people will enjoy. It is a light-hearted school life series. Saenai Heroine no Sodatekata (or Saekano) is a light novel series written by Maruto, renowned for writing visual novel script, and illustrated by Kurehito.

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